Retail | Surprize Me

BOOSTING TRAFFIC, SALES & RETENTION IN RETAIL

An exciting shopping experience with guaranteed growth

Surprize Me offers a surprisingly exciting shopping experience that pays off immediately. Imagine a real chance for all customers to receive unique cashbacks of up to 100% on all their purchases. That instantly changes buying behavior and results in immediate brand preference.

Surprize Me makes shopping more exciting and fun by rewarding customers after every purchase with a mix of cashbacks up to 100%, cross- and upsell promotions and shopper activations. Here, all rewards - including cashbacks - are redeemable only during a repeat purchase.

Self-funding
Cashbacks

User rate
93%

POS integrated
or Stand Alone

Customisable
Gametypes

Reward after
every purchase

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Over 15% higher average spending and 46% additional repeat purchases

Because of the potential “risk” of a cashback of say 25%, 50% or even 100%, customers spend more, at least 15%. Thereby, on average 55% of cashbacks and 40% of all cross- and upsell promotions, product promotions and shopper activations are cashed in during a repeat purchase, resulting in 46% additional repeat purchases.

Set up unlimited promotions

Unique product discounts without compromising brand image

Surprize Me surprises not only consumers, but also retailers. With a gross cashback budget of up to 2%, Surprize Me creates hundreds of cashbacks per month that are handed out via gamification.

Since all rewards are handed out after an initial purchase and can be redeemed during a repeat purchase, this also allows for a unique discount policy since the discount is split between two purchases. Moreover, this approach ensures that the margin loss from cashbacks is completely absorbed by the margin on the promotions in addition to the cashbacks. This makes Surprize Me a completely self-sufficient solution that captivates, engages and retains customers.

HOW IT WORKS

Easy to win and redeem

First purchase

SCAN

Customers scan the QR code on the receipt or tablet on- or offline

PLAY & WIN

TAILOR-MADE BRANDED GAMES

Customers play the web-based customised game to see the prize won

Next purchase

REDEEM

And easily redeem on a next visit from the next day onwards

Personalized promotions and local relevance

Promotions can easily be customized down to the branch level to be locally relevant. In addition, Surprize Me gathers customer data down to the profile level. This allows cross- and upsell promotions and product promotions, for example, based on previous purchases, to be suggested to customers in order to match them properly. Moreover, that data is owned by our customers; Surprize Me is the executor in this.